For FMCG agencies: pitching, winning + growing client partnerships
The Consultancy Co-operative provides FMCG sector-specific, senior client-side marketing and commercial expertise to give agencies the edge to unlock and sustain new client business opportunities.
How we support FMCG agencies
We support agencies in 2 essential areas:
Helping stress test new client pitches
Delivering a 360 degrees client-side marketing, commercial and operational perspective that ensures the pitch translates into on brand and viable market execution and successful KPI delivery.
01
Improving the ‘clients’ perspective for agency teams
Delivering interactive workshops that build detailed awareness of ‘what the client wants’ to help improve pitch success and sustain best in class client-agency relationships.
02
Some of the areas we help you with…
Senior client-side business experts to give you a 360 degree perspective to support new client pitch strategies and campaigns.
Client-facing agency workshops offering a senior client’s eye perspective to support client pitches and more effectively manage agency-client relationships.
Sector specific commercial and operational expertise to validate and integrate your creative campaigns.
Category specific ‘client side’ commercial and channel marketing strategic expertise – to help you plan and future proof 360 degree marketing campaigns.
Category and Shopper marketing insights and data analysis to evaluate pitch and campaign success criteria.
The benefits we offer
FMCG Category
Experience
Food and Drinks leaders that have in-depth knowledge of the clients’ categories from the client-side perspective.
Commercial
Expertise
Marketing, commercial & operational strategic leaders with category relevant market expertise to give your campaigns the edge.
Cost
effective
You only pay for the time and support you need.
Flexible
& Fast
Access expertise for the time you need. From a few hours to support a pitch, or a few days to support an ongoing client campaign.
Collaborative &
Connected
One point of contact to assemble the right advisor/s for you.